Services
Making the numbers tell you something useful
Setting up proper tracking (Google Analytics 4 and Google Tag Manager) and turning the data into a clear read on what’s actually working
Most small businesses either have no real tracking, or have tracking nobody looks at. Analytics is only useful if it answers a real question — is this campaign working, is this page converting, where are people dropping off — and if someone actually reads it and adjusts course.
Any business running marketing activity worth measuring — which is most of them.
Set up GA4 and GTM tracking correctly (a surprising number of small business analytics setups are broken or incomplete), then interpret what the data is actually saying and turn it into specific recommendations, not just a dashboard.
What you receive is a working tracking setup, plus regular reporting that explains what happened and what to do about it — written in plain language, not just numbers. This service measures the results of every other service, which is how we know whether the strategy is actually working, and where to adjust.