Before any of this, I worked in a clothing retail store — a completely different world from where I am now. At some point, I realized I wasn’t happy with how my life was going, and instead of staying comfortable, I decided to bet on the unknown and try something I actually wanted to do.

That’s when I remembered a digital marketing course I’d bought back in college out of curiosity, but never had the time to finish. I picked it back up, and this time it stuck — not as another thing to get through, but as something I genuinely enjoyed learning, from the strategy side to how money actually works in business. That shift, from “something to survive” to “something I looked forward to,” is what convinced me this was the right path.

What I bring to your project is that same mindset: real curiosity, real follow-through, and honesty about what’s working and what isn’t. I’m not a distant expert reciting a playbook — I’m someone who chose this work deliberately and treats every project like it matters, because it does. If that sounds like the kind of person you want on your side, let’s talk.